Alternative media outlets from across Latin America have converged in Venezuela for a summit aimed at creating a unified, “counter-hegemonic” narrative to challenge the dominance of traditional corporate media. The gathering, titled “Communication, a territory in dispute,” brought together journalists and activists to discuss common challenges, including financial difficulties and the influence of big tech platforms. The central goal is to create a more integrated and coordinated media strategy to promote a popular perspective on regional and global issues.
The debate focused on the need for “digital sovereignty” and a collective effort to overcome the limitations imposed by mainstream media and social media giants. Participants emphasized that independent and alternative media, despite often having a high level of professionalism, struggle to compete with corporate outlets due to a lack of resources and reach. The conference highlighted the importance of regional and global collaboration to amplify voices and shed light on crucial topics, such as the situation in Palestine and the political crises in Latin America, which they argue are often misrepresented or ignored by mainstream outlets.
The summit is part of a broader movement to empower popular communication and foster a new battle of ideas. Speakers stressed that political organization and consciousness are fundamental to this effort, and that a stronger, more integrated network of alternative media is essential for sustained communication work. The initiative seeks to build a new media ecosystem that is free from the influence of capital and focused on the interests of the people, ensuring that diverse perspectives are not only heard but also play a role in shaping public discourse.
Sources:
Latin American alternative media unite in Venezuela for counter-hegemonic narrative
Why alternative media is key to popular movements in Latin America
The role of alternative media in Venezuela: A look at community radio
